Slip/Falls In The Food Service Industry
Introduction: Slip/falls are a common occurrence in the food service industry. Falls are the leading cause of injury in the industry, and it is estimated that up to one-half of …
Back Office & Others
An Employer’s View of Job Placement – Silverscape
We look for someone who is really thinking about a “long term” career versus getting a good offer. We take pride in the number of managers who have been rewarded …
5 Most Effective ways to use email marketing for your Hotel Business?
How to effectively use email marketing for your Hotel Business? 1. Choose the right email campaign tool: There are a lot of affordable tools available online like for example MailChimp, …
Important Factors to Consider While Sending Hotel Newsletters
With so many varying devices and email clients, it’s sometimes difficult to ensure emails render correctly across all ecosystems. More importantly, there are so many it can be time-consuming to …
Old School Hotel Sales Styles With New Technology
Hotel sales training tips for using new technology with an “old school” hotel sales style First, call, then send an email. Use phone conversations to establish contacts, and then use …
Internet Advertising Checklist For Hotels and Resorts
The Federal Trade Commission (FTC) considers as deceptive any ad that is likely to mislead consumers acting reasonably and that is material (i.e., important) to a consumer ’ s decision …
How to Grow Hotel Business with Search Engine Marketing
Growing Your Hotel Business With Search Engine Marketing With over 80% of online consumers turning to search engines to find information, products or services, search engine marketing is a critical …
Why You Should Promote your Hotel with Social Networking?
Study Shows that 98% visitors of the website do not come back or forget your website address. People normally find it difficult to know the answers of their questions about …
Five tips for engaging hotel guests on Twitter
1. Gather twitter profiles. The first thing to do when starting a Twitter campaign is to listen to the ongoing conversations. Make it easy for guests to share their Twitter …
Understanding and Managing Risks Associated with Social Media In Hospitality Industry
“Communication is here to stay.” Can anyone dispute such a statement? Social media is here to stay too, and every business in the hospitality industry must pay attention. Social media …