HotelTalk 
By planning ahead of time for certain types of accidents and events, you will be able to reduce the possibility of injury or loss, demonstrate reasonable care, and demonstrate to …
One-to-one marketing is a collection of marketing techniques aimed at selling to individuals. Instead of selling one product at a time to as many customers as possible, the goal is …
Alternative tourism The common feature of ‘alternative tourism’ is the suggestion of an attitude diametrically opposed to what is characteristically viewed as mass tourism. Alternative tourism is often presented as …
CAREER PROFILE Duties: Treat passengers and crew on a cruise ship for illness and injury Alternate Title(s): Maritime Physician; Cruise Ship Doctor Employment Prospects: Fair to good Advancement Prospects: Fair …
Brands are essential in the marketing of multi-unit hospitality businesses. Hospitality companies create branded concepts and then blend the elements of the marketing mix to provide target customers with a …
Questions about Name that should be avoided: Maiden name of a married woman Name of a spouse Questions about Name that can be asked: Whether or not the applicant ever …
A career in hospitality management has a lot to offer. There are numerous exciting and rewarding opportunities available in a wide range of job titles that include hotel management but …
CAREER PROFILEDuties: Oversees a client’s entire advertising account as well as serves as a liaison between the client and the advertising agency Alternate Title(s): Account Manager Employment …
Services have distinct characteristics that set them apart from tangible products. The fact that services are intangible accounts for the majority of these characteristics. Services, in other words, cannot be …
The list of American Society of Travel Agents (ASTA) member schools is provided below. If there is no programme in your area and you want to become a travel agent, …